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Last updated: September 25, 2026
Last updated: 25 September 2026
London Christmas Tree Rental ("LCTR", "we", "us" or "our") respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and share your personal information when you visit www.londonchristmastreerental.com, create an account, place an order, make an enquiry, use one of our services, interact with one of our partner services through the website, or otherwise communicate with us.
London Christmas Tree Rental operates an online platform through which customers may purchase, rent or arrange Christmas trees and associated products and services supplied either by London Christmas Tree Rental or by selected independent partner businesses.
For the purposes of applicable UK data protection legislation, London Christmas Tree Rental is the data controller for the personal information that we collect and process for our own purposes.
Where information is passed to an independent partner to enable that partner to fulfil an order or provide a service, that partner may also act as a separate data controller in respect of the information it receives and processes for its own purposes.
The personal information we collect depends on how you use our website and services.
This may include:
your name;
billing, delivery or collection address;
postcode;
email address;
telephone number;
account username and login information;
order details;
tree size or product selected;
preferred collection, delivery and return dates;
delivery or collection instructions;
information submitted through enquiry or contact forms;
information relating to decoration or other additional services;
communications you have with us; and
any other information you voluntarily provide.
Payments made through our website are processed using Stripe.
When you make a payment, information necessary to process that transaction may be provided to Stripe. This can include your name, contact details, billing information, transaction details and payment information.
LCTR does not need to store your full payment card details in order to process your transaction.
When you visit our website, certain technical information may be collected automatically. This may include:
your IP address;
browser type;
device type;
operating system;
approximate location derived from technical information;
pages viewed;
time spent on the website;
referring website or source;
interactions with the website; and
cookie and analytics information.
We may use cookies and similar technologies to collect some of this information.
We may use your personal information to:
create and manage your account;
process and administer your order;
process payments and refunds;
provide products and services you have requested;
identify which LCTR hub or partner is responsible for your order;
pass the information necessary to the relevant partner to fulfil your order;
arrange delivery, collection or return of a tree;
arrange recycling or disposal services;
arrange Christmas tree decoration or related services;
communicate with you regarding your order;
send order confirmations, reminders and service messages;
respond to enquiries or complaints;
provide customer support;
prevent fraud and protect the security of our website;
maintain business and accounting records;
understand how customers use our website;
improve our website, services and customer experience;
comply with our legal and regulatory obligations; and
send marketing communications where we are permitted to do so.
We will not use personal information for purposes that are incompatible with the purposes for which it was originally collected unless permitted or required by law.
Under UK data protection law, we must have a lawful basis for processing your personal information.
Depending on the circumstances, we may rely on:
We process information where it is necessary to enter into or perform our contract with you.
For example, we need your contact and order information to process an order, take payment and arrange for your tree or service to be supplied.
Where your order is being fulfilled by an LCTR partner, providing the information necessary to that partner may also be necessary to enable the service you have ordered to be provided.
We may process or retain certain information where necessary to comply with our legal obligations, including accounting, taxation, fraud prevention and other regulatory requirements.
We may process personal information where necessary for our legitimate business interests, provided those interests are not overridden by your rights and interests.
These interests may include:
operating and improving our business;
providing customer support;
protecting our website and business from fraud or misuse;
maintaining appropriate business records;
resolving disputes;
understanding the performance of our services; and
improving the customer experience.
Where the law requires consent, we will ask for it.
This may apply, for example, to certain marketing communications and non-essential cookies or tracking technologies.
Where processing is based on your consent, you may withdraw that consent at any time.
London Christmas Tree Rental works with selected independent businesses that may provide Christmas trees and associated services through our website.
When you place an order that will be fulfilled by one of these partners, we will provide that partner with the personal information reasonably necessary for them to fulfil your order.
This may include:
your name;
email address;
telephone number;
delivery or collection address;
postcode;
details of the products or services ordered;
tree size;
delivery, collection or return dates;
delivery or collection instructions; and
other information reasonably required to fulfil the service.
Partners may use this information to:
prepare your order;
contact you regarding your order;
arrange collection or delivery;
agree or confirm collection and return times;
provide the products or services you have purchased;
arrange the return or recycling of your tree;
deal with questions, problems or complaints relating to fulfilment; and
maintain records they are legally required to keep.
We only intend to provide partners with information that is reasonably necessary for the relevant order or service.
Our partners are independent businesses. Where a partner processes your information for its own purposes, it may act as a separate data controller and will be responsible for complying with applicable data protection legislation in respect of that processing.
Partners must not use customer information supplied by LCTR for unrelated marketing purposes merely because they have received that information to fulfil an order.
Where appropriate, you should also review the relevant partner's privacy information.
We use Stripe to process payments made through our website.
When you make a payment, personal and transaction information may be provided to Stripe for purposes including:
processing the payment;
authenticating transactions;
preventing fraud;
administering refunds;
dealing with disputes and chargebacks; and
complying with applicable financial and regulatory requirements.
Stripe may process personal information in accordance with its own privacy practices.
LCTR does not provide our fulfilment partners with your full payment-card details.
Partners may receive information confirming that an order has been paid and other transaction information reasonably necessary for the administration of the order.
We use Google Analytics to help us understand how visitors use our website and to improve our website, services and customer experience.
Google Analytics may collect information including:
the number of visitors to our website;
pages visited;
session information;
approximate geographical location;
browser information;
device information;
how visitors arrived at our website; and
interactions with the website.
Google Analytics may use cookies and similar technologies to distinguish users and sessions and produce statistics about website usage.
Where consent is required, Google Analytics and other non-essential analytics technologies will only be activated after you have provided the appropriate consent through our cookie controls.
You can reject non-essential cookies or change your cookie preferences through the cookie controls available on our website.
Our website uses cookies and similar technologies.
Cookies are small files stored on your device which can help websites operate and provide information about how a website is being used.
We may use:
These are required for the website to function properly and may include cookies necessary for account login, security, shopping or booking functionality and maintaining your session.
These cookies do not generally require consent where they are strictly necessary to provide a service you have requested.
These help us understand how visitors use our website, including which pages are visited and how users interact with the site.
This includes Google Analytics where enabled.
Where required by law, these cookies will only be used after you have provided consent.
If we introduce additional advertising, functionality or third-party tracking technologies, we will provide appropriate information and obtain consent where required.
You can accept or reject non-essential cookies through our cookie controls and can change your preferences where those controls are available.
You can also control cookies through your browser settings, although blocking some cookies may affect the operation of the website.
We may contact you regarding your account, orders, bookings and services. These are service communications and may be necessary to fulfil our contract with you.
Separately, we may send information about LCTR products, services, offers or news where we have an appropriate lawful basis to do so.
Where consent is required for electronic marketing, we will obtain that consent.
You can unsubscribe from marketing emails at any time using the unsubscribe link contained within the email or by contacting us.
Unsubscribing from marketing will not prevent us from sending important operational communications relating to an existing order, account or service.
We do not permit LCTR fulfilment partners to add customers to their own marketing lists simply because customer information has been supplied to them for order fulfilment.
We may share personal information with third parties where reasonably necessary to operate our business and provide our services.
These may include:
LCTR fulfilment partners;
Christmas tree suppliers;
delivery or collection providers;
recycling providers;
decorating or installation partners;
payment processors, including Stripe;
website hosting and IT providers;
email and communications providers;
analytics providers, including Google Analytics;
professional advisers such as accountants, insurers or lawyers; and
government, regulatory, law-enforcement or other authorities where required by law.
We may also disclose information where necessary to establish, exercise or defend legal claims, investigate fraud, enforce our terms and conditions or protect LCTR, our customers, partners or others.
We do not sell customer personal information to LCTR partners.
Our website may contain links to websites operated by third parties.
If you follow a link to another website, that organisation's own privacy policy and terms will apply.
LCTR is not responsible for the privacy practices or security of websites that we do not operate.
Some organisations that provide services to us may process or store personal information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps where required by law to ensure that the information receives an appropriate level of protection.
Depending on the destination and recipient, this may include relying on UK adequacy regulations or appropriate contractual safeguards recognised under UK data protection law.
We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing our services and meeting legal, accounting, tax, insurance and regulatory requirements.
Different types of information may therefore be retained for different periods.
When determining an appropriate retention period, we may consider:
the nature of the information;
why it was collected;
whether you continue to have an account with us;
whether the information relates to a transaction;
legal or accounting requirements;
potential disputes or legal claims; and
whether continued retention is reasonably necessary.
When information is no longer required, we will delete it, anonymise it or otherwise dispose of it appropriately.
We take reasonable technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, loss or destruction.
However, no website, electronic communication or data-storage system can be guaranteed to be completely secure.
You are responsible for keeping your account credentials and password secure. Please contact us if you believe your account or personal information has been compromised.
Our services are not intended for children and we do not knowingly collect personal information directly from children through our services.
If you believe that a child has provided personal information to us inappropriately, please contact us.
Depending on the circumstances, UK data protection law may give you rights including the right to:
request access to personal information we hold about you;
ask us to correct inaccurate or incomplete information;
request deletion of your personal information in certain circumstances;
request restriction of processing in certain circumstances;
receive certain personal information in a portable format;
object to certain processing;
object to direct marketing; and
withdraw consent where we rely upon consent.
These rights are not absolute and may depend upon the circumstances and the lawful basis on which your information is being processed.
To exercise your rights, please contact us using the details below.
We may need to verify your identity before responding to a request.
If you have concerns about how we handle your personal information, please contact us first so that we can investigate your concerns.
You also have the right to make a complaint to the UK's data protection regulator, the Information Commissioner's Office (ICO).
Information about making a complaint is available from the ICO.
We may update this Privacy Policy from time to time to reflect changes to our services, partners, technology, legal obligations or business practices.
When we make changes, we will publish the updated policy on our website and change the "Last updated" date at the top of this page.
Where required by law, we will take additional steps to notify you of significant changes.
If you have questions about this Privacy Policy, how we use your personal information, or wish to exercise your data protection rights, please contact:
London Christmas Tree Rental
Email: info@londonchristmastreerental.com
Website: www.londonchristmastreerental.com
For the purposes of applicable data protection legislation, London Christmas Tree Rental is the data controller of personal information that it processes for its own purposes, unless stated otherwise.